What is SEO and how it works .

SEO -

So, friends today we are talking about what is SEO . SEO is =  Search Engine Optimization . SEO means to increase quality or quantity of traffic on your website or blog   . We must Optimize our website to Rank our website on Google and other search Engines .  Lets learn with example think your website is a person and Internet is a world . So If one wants to Reach to you he ask others - who is he/she etc . We must Reach to others .In this world we Should make back-links . In next post I will tell you how you can make back-links for your website . There are two types of SEO -


1White Hat SEO – 
                 White Hat SEO uses the techniques and guidelines of a search engine, where in any content uploaded on the website should have include  tags and headlines, through which a visitor should return to the website cdaily . Along with this, it should increase the ranking of a website in search engines. White Hat type of SEO is a sort of like creating content for the website. Though it might be a slow process, but it gradually increases the ranking of the website.
One can use White Hat type of SEO for his website in a way, where he can use high quality content development, HTML optimization, restructuring of the website and good quality campaigns. All this can be boosted by maintaining an upper hand on the quality of content. This technique provides a lasting growth in the ranking of a website on Google and other search engines.   



2.Black Hat SEO – 
               Black Hat SEO refers to an aggressive way of utilizing different type of SEO strategies, in a way where focus is mainly on the website rather than on human audiences. It does not usually obey to the guidelines or rules of a search engine. Black Hat type is used by those who are looking for a quicker financial return on the website, rather than longer term financial returns on the website. The techniques used by Black Hat type of SEOs are like, Link-Farms, Hidden Texts, Keyword stuffing, Blog Spam, Scraping, Paid Links, Doorway Pages, Parasite Hosting or Cloaking. These processes may be quick, but will not be long lasting as White Hat. This is not able to hold users too  long .



3.Grey Hat SEO – 
               As the color suggests, this type of SEO technique comes somewhere between the Black and White type. So while considering different type of SEO as well, this type comes between White and Black Hat types of SEO. It uses techniques like three way link exchange, article spinning, buying of old domains, buying expired domains and at last Google Bombing also. This is quite batter. 
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